A content strategist with over 10 years of in-house branding and agency experience.
My core values are rooted in compelling storytelling that embodies sincerity and value in every word.
Gabriel N. Elizondo
As an experienced content strategist and professional writer, I’ve crafted effective messaging for a variety of brands in a wide array of industries.
From multimillion dollar fashion brands launching their first retail experience ad campaigns to building an entire communications department for a west coast tech-fitness startup, my discerning and critical eye for clear messaging consistently delivers results.
In my career experience, I have led and hosted agency stakeholder meetings, directed national communication projects, crafted entire training curriculums for retail training programs, led editing detail for tech-spec manuals, and penned multiple direct response email campaigns.
Writer’s Portfolio
Education
Central Washington University
Bachelors of Arts in Communication | Summa Cum Laude
Certifications: Literary Criticism in Culture Theory
Lone Star University (LSU)
Associates of Arts in Brand Development
Experience
Copywriter & Content Manager | Screenax
Chicago, IL 11/04/2024 - Current
Senior Brand Strategist | Laura Lian Creative
Chicago, IL 07/2023 - 05/2024
Lead Editor | Manastash Literary Journal
Ellensburg, WA (Contract) | 01/2024 - 04/2024
Lead Communications Strategist | FORME
Austin, TX (Remote) 04/2021 - 02/2023
Retail Division Strategist | Tommy John
New York, NY | 03/2020 - 03/2021
Retail Strategist & Coordinator | Casper Sleep Inc.
New York, NY | 03/2018 - 03/2019
Platforms
Semrush
Monday.com
Whimsical
G-Suite
Adobe CS
Salesforce
JIRA
Helpdesk
TypeForm
LucidChart
Hootsuite (Analytics)
Instagram (Analytics)
TikTok (Analytics)
LinkedIn (Analytics)
SubStack (Publications)
Coursera Chat-GPT LLM AI Certified (Prompt Engineering)
Skills
AGILE Project Management
Leadership / Mentoring
Content Strategy
Copywriting / Editing
Brand Strategy
Integration Strategy
Communications Strategy
Marketing
Creative Direction
Social Media Strategy
SEO
Brand Strategy
strategy + collaboration
Crafting compelling brand narratives, visual identities, and messaging that speaks authentically to target audiences.
Defining unique market positions and cohesive brand ecosystems, my expertise empowers teams to explore the next step in branding. I am dedicated to guiding collaborators through the intricacies of brand strategy, ensuring that every element aligns seamlessly to create a powerful and memorable brand presence while facilitating an environment of learning and support.
Content Strategy
Captivate Your Audience
Understanding a brand’s community and what they want to learn.
How do they see your brand? What drives them to engage with you? What can you provide to improve their lives every day they choose to listen to you?
By conducting content audits, editorial calendars and multichannel distribution plans, I tailor each piece to convey your brand's story authentically and enhance your online presence.
Integration Strategy
messaging + efficiency
Developing comprehensive strategies that connect every part of your business with the audiences that matter most.
A balance of strategic insight, tested methodologies, and collaboration, I bring a steadfast source of leadership and support to every initiative.
Communication strategies is about navigating the unknown by devising clear, concise directions that align every aspect of a business towards the single purpose their brand exists to fulfill.
Let’s talk.
Social Media Writing & Content Production
National Self Help Awareness Series
This series was presented throughout the National Self Help Awareness effort on Instagram in September of 2023.
Each piece provided support information for anyone in need of help.
Articles - Editorials | Blogs | Informational
Agency Writing
Proposal
A Year-Long Integration Strategy Case Study
Based in San Francisco, California, this tech-startup brand was ready to begin full production on its featured product. However, due to COVID-19 logistic complications, the organization was facing several challenges in streamlining its internal operations to support a major initiative.
Brief
A Small Business Social Media Content Strategy Brief
A math tutorial software for K-12 and entry-level college students is expanding into three major markets with a projected goal of doubling its revenue by the end of 2024.
Content Audit & Assessment
A Complete Content Audit & Assessment for a Design Firm
A Chicago-based strategic design firm is seeking a new approach to growing their brand. Embracing new platforms on social media and blog culture, a full-scale content audit provides a detailed direction on what is required to expand in their market.